A drop-in last week to Peloton Cycles turned out to be an impromptu mini team gathering, with Bill Frielingsdorf, who also works at the shop, being paid a visit by team riders Steve Lacey, Kurt Ireland, and Jim Fu.

(L-R) Kurt Ireland, (unidentified shop customer), Bill Frielingsdorf, and Steve Lacey swapping some friendly beta on the upcoming Breck Epic MTB stage race
The uptick in weather and overall pickup of the racing/riding season has the repair shop whirring nonstop with the hum of freewheels and clicking of derailleurs…
The happiest place on Earth happens when a floor move takes place to make room for new merchandise…

Can a handlebar display be customer friendly and stay organized? Casey came up with a system that does! Mike (L) and Julia helping Casey to put it together.
Yeah, we’ve got that!…
Who doesn’t love going to the BIKE SHOP?!


